Powering your search position
Every day, patients turn to Google with health concerns, searching for information, guidance, and trusted providers.
Our job is to ensure they don’t just find your website—they find answers that reassure them and a practice they trust.
With the right SEO strategy, your website won’t just appear in search results; it will stand out, attract the right patients, and drive real growth.
At practiceedge, we specialise in SEO designed for healthcare. That means we go beyond rankings– we focus on patient engagement, local search visibility, and long-term practice growth. We bring together healthcare expertise and cutting-edge SEO technology to turn your website into a powerful patient-generation tool– driving enquiries, bookings, and long-term trust in your practice.
Our focus is simple: Smarter search strategies, better patient connections, and real results. Discover how we could help your practice.
Our approach
Making SEO work for healthcare practices
Goal-driven campaigns
We focus on attracting the right patients, not just boosting rankings.
A strategy tailored to your practice
Every SEO plan is built around your services, patient needs, and local competition.
Covering all pillars of SEO
We optimise content, technical performance, on-page and off-page to drive real results.
Local search expertise
We ensure your practice ranks where it matters– when patients search for care nearby.
Transparent reporting
You’ll see exactly how SEO is increasing visibility, patient enquiries, and bookings.
Long-term success, not quick wins
Our strategies are built for sustainable patient growth, not short-term traffic spikes.
Our process
Experience medical SEO success
1. Comprehensive SEO audit & strategy development
We begin by analysing your current online presence, identifying opportunities, and developing a custom SEO plan tailored to your practice’s goals.
2. Implementation & optimisation
Our experts execute on-page, off-page, and technical SEO strategies to enhance your visibility and engagement, ensuring compliance with industry standards.
3. Tracking & continuous improvement
SEO is an ongoing process. We provide detailed reports, track key metrics, and refine strategies to maintain and improve your search rankings over time.
Our work
Real results for healthcare practices
- SEO, Website Design
- Allied Health, Podiatrists
- Google Ads, Google Ads Landing Pages, SEO
- Allied Health, Exercise Physiologists, Myotherapists, Osteopaths, Podiatrists, Psychologists
- Google Ads, Google Ads Landing Pages, SEO, Website Hosting
- Allied Health, Podiatrists
Who We Serve
Doctors and Surgeons
Help your patients access quality medical care at your practice with our SEO for surgeons and doctor SEO.
Physios
Physiotherapy SEO can elevate your practice to page one, making it easier to acquire new patients online.
Osteos and Chiros
SEO for osteopaths and SEO for chiropractors works to increase the traffic, rankings, and conversions for your osteo or chiro clinic.
Podiatrists
Want to achieve organic success online? With our podiatry SEO packages, you can.
Dentists
As specialists in dental SEO, our campaign will help you find new dental patients on Google.
Psychologists
Position your psychology practice as the local leader with SEO for psychologists.
Trusted by healthcare providers
We’ve worked with doctors, dentists, physiotherapists, psychologists, and other allied health professionals to enhance their digital presence through proven SEO strategies.
The practiceedge difference
Always AHPRA-compliant
We prioritise clear, patient-first communication that meets AHPRA guidelines while ensuring your practice remains informative, engaging, and accessible to those who need it.
Australian-based SEO experts
Our team understands the local healthcare landscape, delivering strategies tailored to your practice and market.
A specialised approach
SEO for healthcare isn’t just about visibility. It’s about helping patients find the right care when they need it. We craft strategies that build trust, provide value, and support patients throughout their decision-making process.
Technology-supported, results-focused
We use advanced SEO tools and real search data to optimise performance and drive measurable growth.
Medical SEO Delivered Differently
We know that there is no one-size-fits-all approach to marketing. That’s why we offer tailored medical SEO packages to suit whatever stage your healthcare business is at.
SEO Sprints
A short and targeted service that boosts a specific area of your healthcare or medical SEO. We identify exactly what your campaign needs and deliver it.
Managed SEO
A comprehensive and holistic approach that ensures all areas of SEO have been addressed for optimal results.
eCommerce SEO
Helping online stores increase revenue while reducing advertising costs with targeted E-commerce SEO campaigns.
FAQs
Your SEO questions answered
What is SEO, and how can it benefit my practice?
SEO (Search Engine Optimisation) is the process of improving your website’s visibility on Google search and other search engines. For healthcare professionals, this means appearing at the top when potential patients search for medical services in your area. With the right medical SEO your website doesn’t just rank higher– it attracts more visitors, increases patient enquiries, and builds trust.
Effective healthcare SEO services also improve user experience, ensuring your site is fast, mobile-friendly, and easy to navigate. By combining keyword research, local SEO strategies, and technical optimisation, we help your practice stand out in search engine results and stay ahead of competitors.
How long does it take to see results?
SEO is a long-term strategy, not an instant fix. Most healthcare businesses see noticeable improvements in search engine results, website traffic, and patient enquiries within 3 to 6 months. However, factors like competition, website history, and the strength of your local SEO strategies influence how quickly you see growth.
At practiceedge, we focus on sustainable, long-term success. Our team continuously monitors your progress, fine-tuning your medical SEO services to keep up with Google’s evolving algorithms and ensure your practice continues to grow.
What sets practiceedge apart from other SEO agencies?
Unlike generic SEO agencies, we specialise in SEO services for the healthcare industry, meaning we understand the unique challenges, industry regulations, and patient behaviours that impact your online visibility. Our strategies are AHPRA-compliant, ensuring ethical and professional marketing that aligns with your practice’s values.
We take a tailored approach, using in-depth keyword research and competitive analysis to create SEO strategies that drive real patient growth. With a dedicated team of medical SEO experts, transparent reporting, and a deep understanding of Google search trends, we deliver measurable results that help medical professionals stand out online.
How do you measure SEO success?
Success in healthcare SEO services isn’t just about rankings– it’s about real patient growth. We track:
- Search engine results – How your practice ranks for key medical services.
- Website traffic – How many potential patients visit your site.
- Patient enquiries and bookings – The increase in calls, form submissions, and appointment requests.
- User engagement – How long visitors stay on your site and what they interact with.
Through detailed monthly reports, we provide clear insights into what’s working and where we can improve, so you always know the return on your SEO investment.
Can you help if I don’t have a website?
Yes! A well-optimised website is the foundation of successful medical SEO services. If you don’t have one, we can design and develop a professional, SEO-optimised site that helps your practice rank in Google search and attract new patients.
Our websites are fast-loading, mobile-friendly, and AHPRA-compliant, ensuring your online presence meets industry standards. We also integrate essential features like local SEO strategies, keyword research, online booking, and patient resources, giving your practice a strong foundation for long-term growth.
Be seen, be trusted, be chosen
Patients don’t just search for healthcare services– they search for guidance, answers, and reassurance at every stage of their journey.
Whether they’re looking for symptoms, treatment options, or the right provider, your practice should be there with relevant, patient-first information that builds trust and encourages action. A strategic SEO approach ensures your website isn’t just visible– it’s useful, informative, and designed to support patients while growing your practice.
Let’s make sure when they search, they choose you. Get started with practiceedge today.